There are many reasons to choose Xink as your email signature management solution. From brand consistency and compliance, all the way to creating a new marketing channel for quality traffic and conversions, there’s tremendous upside to leveraging your company’s most widely used communication method (email) to drive marketing value.
According to our customers, here are the 8 reasons they choose Xink to manage their email signatures:
One of the big benefits of Xink is the ability to create, share and manage your entire company’s email signature strategy from a single interface. We’ve created an integrated user-experience where you can create and edit HTML and text-based signatures (and related campaigns), decide and implement email signature assignments and most importantly, measure the positive impact of your email signatures and email signature campaigns.
Once you’ve reaped the benefits of brand consistency via your email signatures, it’s time to graduate to using the email signature block as your newest marketing channel. Our customers use Xink to create and measure campaigns which drive quality traffic and conversions for them. Promote new products, feature your new content or even drive foot traffic to your trade show booth –all with email signature campaigns.
Xink’s user interface makes it easy to sync your company’s employees and their contact info. The integrated WYSIWYG editor allows you to quickly create new, or edit existing, email signatures and campaigns. You can be up and running in 20 minutes.
Xink is delivered via the cloud. That means there’s no software to manage, no hardware to request from IT and most importantly, no burdensome upgrades for new features. We manage all of that for you, all you need is your browser. It’s email signature management, just without the software!
Already have your email signature designed to your liking? Great, drop it into Xink and you’re ready to go. Want to test variants of signatures to see which drive the most engagement? No problem. Our signature editor lets you use your existing HTML and allows for both WYSIWYG or code editing and allow you to build and update awesome looking email signatures and campaigns.
Often, a “one size fits all” approach doesn’t work for a company’s email signatures. Contact information, compliance footers, even cultural items like photos in email signatures vary across groups and geographies. Xink’s custom rules capabilities allows you to define tailored email signature and email signature campaign use according to easily designed rules. If you’ve set up report filters in Salesforce.com or Hubspot, you can set up rules in Xink.
Marketing is a team sport. Xink makes it easy to include team members to aid in the design of email signatures, the management of email signature campaigns and rules, even the addition of new end-users receiving signatures. You can even invite the IT team to see how it all works. Best of all, there are no extra charges for these types of administrative accounts.
Xink’s support team is ready to help you with all of our product questions. We also offer in-product live chat , as well as a great support site and forums to answer setup, design and technical questions.