There are many reasons to choose Xink as your email signature management solution. From brand consistency and compliance, all the way to creating a new marketing channel for quality traffic and conversions, there’s tremendous upside to leveraging your company’s most widely used communication method (email) to drive marketing value.
In this fourth post of the series Engaging Content for Email Signatures, we take a look at timed marketing content in signatures. This is a great feature when you plan your marketing year. You can schedule marketing banners for selected employees well in advance (a year, several months, three weeks, four days…) of an event, a […]
A happy holidays email signature is an excellent opportunity for your company to market itself and its products. It can increase your brand consistency, promote your latest content, and can widen your social media reach if used well. It can also increase the ROI of your crucial marketing campaigns. Post written by guest blogger Daniela McVicker. […]
It’s Black Week and the holiday season has now officially been kickstarted! It’s a busy time of year for many marketers. Emails are still one of the preferred marketing channels both among customers and companies. So when you send out your emails, remember to promote Black Week in the email signature, as well as the […]
Reviews can do wonders for your business. They can help build your reputation, boost credibility, and they can also help improve your SEO! So why not ask for a review in the email signature? Include a product review link, a Google My Business (GMB) review link, or a review platform of your choice. It’s a […]
Ratings and surveys are important tools for businesses to get customer feedback. But what is a good way to reach out without being a pain? There is a great and simple way to get quick feedback from customers, and it’s very straight-forward. Let the everyday emails help generate it for you by including a customer […]
The email signature is a great way to promote your brand and engage with your audience! So if you are not already using the email signature as an integral part of your branding efforts, it is a great time to start. In a series of five blog posts, we will explain all about engaging content […]
Would you like to have email banners below the contact details in your company email signatures? Clickable banners with engaging content and links to your website, promotions, blog, events, social media or something else? Use the vast amount of 1:1 emails sent every day by your employees to create awareness around your brand and your […]
The email signature is an often-overlooked asset in corporate marketing, and considering the amount of 1:1 emails sent every day, this is a massive opportunity to brand-build and create conversion opportunities.
Do your company email signatures (still!) only include employee contact details and a logo? Then perhaps it’s time to start exploring the marketing opportunities of email signatures! But what is email signature marketing exactly? Basically, it is a marketing campaign, or “banner” if you will, that you add to the email signature below the contact details. […]